Wednesday, March 19, 2008

NEWS- New Year's vows: Get fit-- for a month anyway

While December is the busiest time for retailing, it's generally believed fitness-oriented businesses such as yoga studios and gyms do their biggest business in the new year. But do they?

In the four years that Michaela Curran Grubbs and Lizzie Clark have been teaching yoga downtown, they've seen class enrollments swell every January at their Bikram Yoga studio. While they've had to turn people away every January since they opened, 2008 was the first year they have had several maximum-capacity days, including one Saturday evening class were they "ended up turning away around 15 people," Clark says.

Although Clark says that they "love" the increase in business every January, she adds that they do not plan the onslaught into their budget; rather, "the rush is a wonderful bonus that certainly makes things easier come February."

Many local companies benefit as people flock to shed holiday pounds and act on their resolutions to get fit and change their lifestyle.

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